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AdTech
Demand Side Platform (DSP) for AdTech
Programmatic ad buying decides before the page loads. This demand side platform bids across exchanges on .NET, Kafka and Redis, with targeting and analytics.
React.NETKafkaRedisElasticAWS
The Challenge
Problem
Advertisers needed a sophisticated platform to manage programmatic ad buying across multiple exchanges, with precise audience targeting and real-time performance optimization capabilities.
Our Approach
Solution
We developed a high-performance DSP that handles millions of bid requests per second, with advanced targeting algorithms, creative asset management, and comprehensive campaign analytics.
Capabilities
Key Features
Advanced Campaign Management with multi-channel support
Geo-Fencing Configurations for location-based targeting
Creative Asset Configuration and management
Budget and Bid Optimization algorithms
Real-time bidding across multiple ad exchanges
Performance analytics and reporting dashboards
